Amway Exhibition Hall

Interaction exhibition
Amway Taoyuan Exhibition Hall
About
Amway is the world’s largest direct selling company brand. They set up an interactive display space in Taoyuan, Taiwan to show their customers their products better.We referenced their popular products; including nutritional product’s for “Nutrilite Traceability”, air purifiers for “Sky”, and “e-Spring” for a water purifier. Using these flagship products, we created a series of interactive experiences.
Deliverables
Motion Graphics, Unity, UX & UI Design, Concept Development
Nutrilite Traceability
This interactive exhibition shows a customer the traceability of selected products; from farming to lab and beyond. A barcode reader will be set up at each traceability point, and customers can apply for an "Ampass" QR code via their mobile phones as the basis for scanning.
First traceability point :

Select seed
At the first traceability point, customers can click on the plants on the screen to show the base ingredient of nutritional products.
The second traceability point:

The Lab
At the second traceability point, three microscopes are set up in a lab. After scanning, the customer can watch a video played in the microscope and understand what they have selected; such as the biological makeup of the plant.
The third traceability point :

The Farm
At the third traceability point, there is an interactive piece containing a radar and object mapping. After scanning the QR code, the image on the wall will change. Touching the small hand icon with your hand will initiate an animation of how farm animals guard the plants and the farmer harvests them.
The final traceability point :

The Factory
At the final traceability point, the raw materials are sent to the factory for processing. Touching each small hand icon will show the processing of the nutritional products.
Amway Atmosphere

Sky Air Purifier
Sky is a piece that combines hardware and software. We put a physical Sky air purifier in a square box. Three filters are set in three positions in the box. We also put real smoke in the box, set the box close to the wall, and finally covered the outside of the box with a transparent screen.
Design details
Animations of viruses are shown on the transparent glass. Through the three layers of filters, the viruses will gradually disappear as they are filtered out. The purpose of the animation is to show the audience how the Sky product works.
eSpring Water Treatment System
e-Spring is a piece combining a capacitive type transducer and projection. Customers can click on the bubbles on the desktop to watch every function of the e-Spring product.
Storyboard
Team
Client|Amway
Director|Maxray Lin
Project Manager|YaXiangYang
Style Guide, Ui and UX Design|RubyChang, RubyChen, WanyuChen
Motion Graphics|Ruby Chang
3D Design|Vincent Hsueh
Unity Development|Sam Liu, Alex Lin, Andy Wu